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Get ALL the Member BenefitsThe most valuable benefits you receive through VRLTA are intangible: support from experts in the hospitality and tourism industries, connections made with others, and a strong, unified voice. There are also numerous opportunities to save and help your business grow through your membership in the Association. VRLTA continues to find other ways to help your business grow stronger.
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"Working with this amazing group of hospitality executives to share life experiences, business matters and ideas has been life changing for me. Sharing experiences and solutions to problems with industry professionals is so much more rewarding and more successful than facing everything in a silo. The networking, the contacts and the learning experience has been extremely rewarding on so many levels. I cannot say enough about how much I have personally learned and grown from everyone at VRLTA!"
- Gary M. Cohen, Executive Vice President, Glory Days Grill |
Advocacy
VRLTA, known for providing One Strong Voice for Tourism, is the leading advocate for the hospitality and tourism industry in Virginia. We support our members’ interests through legislative representation with the goal of protecting and maintaining Virginia’s high tourism season, VA ABC legislation and regulations, tourism funding, and taxation and workforce issues. This support also includes lobbying updates at the local, state, and federal levels; as well as research from our national partners – the National Restaurant Association and the American Hotel & Lodging Association. Learn more about our current legislative priorities, get members'-only information such as legislative updates and our bill tracker, find out about our Political Action Committee, and explore ways to become involved in VRLTA's advocacy efforts. |
Cost Saving Discounts
Members can save money just by using VRLTA’s Partner program services, some of which you may already use! We've got partnerships and savings for members on items such as:
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Networking Opportunities & Events
VRLTA has several opportunities for members to network including quarterly chapter meetings and mixers, bi-annual membership meetings, the VA1 Tourism Summit, as well as Political Action Committee (PAC) and Education Foundation fundraisers. Our annual Ordinary Awards recognizes the best of our industries. Get involved with your area chapter to meet other professionals in the industry, make connections, find a mentor, and more! |
Marketing & Promotion Support
Our members receive a free listing in the Annual Virginia Travel Guide – over 150,000 guides are distributed across the state. Supplier members receive a listing in VRLTA's online searchable supplier directory (available to members only), and a listing in VRLTA's annual Buyers' Guide in our Inside Virginia Hospitality magazine, plus other options such as advertising space, marketing emails, and more. Members are also invited to participate in various marketing co-ops at discounted rates and are given the first opportunities to sponsor meetings and events, getting in front of members and prospects. |
Access to Critical Information
VRLTA members gain exclusive information that is critical for your business, including access to our searchable member directory and supplier directory, industry data and trends, special offers and discounts, timely members-only advocacy information, and more. Only members have access to our Legislative Updates and Bill Tracker, as well as key information about workforce and educational programs and help. |
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5101 Monument Avenue | Richmond, VA 23230 Phone: (804) 288-3065 | [email protected] | Privacy & Security Policies |