Our Mission
To Advance and Protect a Diverse and Unified Restaurant, Lodging, and Tourism Industry in Virginia
through Strategic Advocacy and Valued Member Services.
Industries We Support

Restaurants

Lodging

Attractions

DMOs

Tourism Suppliers

Campgrounds
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Around the Industry
Lynchburg Lodging Tax Defeated
With a proposal on the table to increase the lodging tax to 8.5% and the room rate to $3, several folks spoke out against it during public comment.
RVA Arts District: Business Watch
After a summer downtown with gun violence and stabbings making the news, and her own restaurant being held up at knife point, Liz Kincaid decided to form a Business Watch.
VRLTA Member Testifies Before Congressional Committee on Franchising
Jenny Beaudoin, a VRLTA member and Inspire franchisee, represented the restaurant industry and the franchisee community in Washington, DC.